Creative and marketing services
Reputation & Influence
People believe other people before they believe an ad. That cuts both ways, which is why influencer work and reputation management sit on the same page: one borrows someone else's credibility, the other protects the credibility you already have. We handle the selection, the negotiation, the brief, and the monitoring — and the response policy that decides what a public reply says before a bad Tuesday decides it for you. What we cannot do is make a platform delete a review, and no one who tells you otherwise is being straight with you.
Influencer Marketing & Online Reputation Management
Two halves that share a service and almost nothing else. **Influencer work** is outward: shortlisting creators who match your audience, negotiating, briefing them, and coordinating the campaign — you approve every creator before anything is agreed, and you pay their fees directly. **Reputation management** is inward: monitoring reviews and mentions on the platforms you nominate, and answering them against a policy you signed off before the first complaint arrived. We control the choosing, the briefing, the watching, and the responding. We do not control what a creator's audience does, or what a platform decides to leave online.
What you get
- Influencer — a shortlist of creators matched to your audience and campaign goal, with the reasoning for each name
- Influencer — outreach, negotiation, and the brief the creator works from, including what must and must not be said
- Influencer — campaign coordination and content review before anything is published
- Influencer — a post-campaign summary of what ran and what the platforms' own numbers reported
- Reputation — monitoring of the review platforms and social mentions you nominate, including your Google Business Profile
- Reputation — a written response policy, agreed with you, and replies posted against it
- Reputation — a monthly monitoring report and a response log: what was said, what we answered, what is still open
What we need from you
- The campaign goal, and the audience you want reached
- Your budget for creator fees, paid by you directly to the creators
- Final approval on every creator. We recommend and negotiate; you decide
- Access to the review and listing platforms you want watched
- Escalation rules: which complaints must reach a person on your side, and how quickly
- The facts behind a complaint, fast. A public reply that guesses makes the situation worse
Where it stops
- Creator and influencer fees are paid by you directly to the creator. They sit outside our fee and are never marked up
- We cannot guarantee removal of a negative review. We can respond publicly and request review under the platform's own policy — the decision stays with the platform
- Legal action against defamatory content is your lawyer's work, not ours
- We do not write fake reviews, buy ratings, or bury a real complaint. A brand that does this gets caught, and the catching is worse than the complaint
- Reach, sales, and follower growth from an influencer campaign are not guaranteed. We control selection, brief, and coordination — not the audience's reaction
- Creator content is produced by the creator. Our own design and video services are separate work
- Photography and filming for creator content are not produced in-house — partner-arranged and billed separately, or supplied by the creator
Where this is sold
Both halves live at the Scale tier of a Marketing Retainer, which carries review and mention monitoring with a monthly response allowance, plus creator shortlisting, outreach, and coordination each quarter. A single influencer campaign can instead be scoped as a one-off project without the monthly plan. Reputation monitoring is not sold below Scale — watching a brand once a month is not monitoring, and we would rather say so than sell it.